Thursday September 23, 2021

Unleashing the Power of Culture to Recruit, Inspire and Retain Caregivers

Over the past year the world has experienced a global pandemic, an increasing demand for care, a fear of vaccination, and record-high unemployment rates. Caregivers had their world flipped upside down. Join Maggie Keen, vice president of myCNAjobs, for a session on trends and culture, and explore how creating a culture of care internally can be your biggest weapon to recruit, retain and engage caregivers.


  1. Learn how your organization can better align to drive more effective recruitment and improve retention.
  2. Understand why caregivers are leaving jobs and what you can do to keep them.
  3. Find out what caregivers are looking to earn nationally and locally.


ASHHRA Non-members: $25.00




Maggie Keen

Maggie Keen
Vice President

Maggie Keen is a national caregiver recruitment speaker and Vice President at myCNAjobs. After spending the last 6 years consulting with top senior care companies across the country, Maggie has unique insight into what innovators are doing to tackle their toughest recruiting challenges. She’s on a mission to arm healthcare recruiters with more insight about Caregiver motivations to fuel the hiring and retention of a workforce plagued with high turnover.